Ciean

It’s normaly women who take ages over the way they look, spending hours in the bathroom over their various beauty routines and applying loads of different moisturisers, creams and hair products every day. Time was most men would laugh at this and any man admitting to having more of a beauty routine than having a shave in the morning would be mocked by his mates. But a new trend is emerging for men who care openly about their appearance as much as any girl, who buy all sorts of beauty products and spend a lot of time and effort on skin care, and stop at nothing to achieve the perfectly coiffured hairdo. There are more and more men’s beauty products available both in shops and online, and the message is getting out that real men can moisturise too!

Almost all the main brands for beauty are offering more and mroe products for men from scented soaps, aftershave and deodorant to moisturisers and makeup. There are loads of men’s beauty products from big brands such as Molton Brown, Acnease and Shockwaves products available from specialist men’s beauty sites online and high street shops. You can even get makeup that’s especially for men The Men Pen is a concealer stick that claims to be purposely formulated for men’s skin whether it’s really any different from the concealer sticks that women have been using for decades or not, it has made the option more accessible to regular men who wouldn’t usually dream of using makeup.

As for hair, there are loads of men’s products available that let style-conscious men sculpt their hair into the perfect look. Like with skincare, many of the main high street brands do men’s versions of their best-selling styling products, and there are loads of different gels, waxes and sprays that men can choose from to keep their hair looking good. One of my favourite brands for hair styling is American Crew.

So does this mean changes for the future of men’s grooming? Skin and hair care is certainly getting more accessible to men, and losing the stigma that went along with it. Looking after your skin and hair properly is important - perhaps for those boys who still think having a daily routine is ‘girly’ it’s time they caught up!